Use Case

Review Ad Creative at the Speed of Campaigns

Advertising timelines are unforgiving. A single round of unclear feedback can push a campaign launch by days. RecReview gives ad teams and their clients a structured review process that keeps creative moving without sacrificing quality.

Multi-Version Review for A/B Testing

Advertising campaigns often produce multiple cuts — different lengths, different CTAs, different platform formats. RecReview's version control lets you upload every variation under a single task, so the client can compare the 30-second broadcast cut against the 15-second social version without switching between links.

Each version has its own comment thread and approval status. A client can approve the 30-second cut while requesting changes on the 6-second bumper, and both statuses are tracked independently on your dashboard.

When the campaign requires dozens of deliverables across formats and markets, kanban boards and phase tracking keep every asset visible and organized. Nothing gets lost in the volume.

Fast Client Turnarounds

Every day a commercial sits in review is a day the media buy is not running. RecReview's shareable review links let clients watch, comment, and approve in minutes from any device — no downloads, no account creation, no friction.

Push notifications and webhooks ensure your team knows the moment feedback arrives. Automations can immediately move approved assets to the "Ready for Delivery" column and trigger a webhook to your trafficking system.

For clients who prefer to review multiple assets at once, the client portal provides a unified view of every deliverable in the project, with batch approval capabilities that accelerate sign-off.

Protect the Brand During Review

Advertising content is valuable intellectual property — pre-release commercials, celebrity talent, unreleased product shots. RecReview's security controls include password-protected links, expirable URLs, and download restrictions to prevent unauthorized distribution.

Internal annotations and private comments let the creative team discuss revisions, talent performance, and strategic changes without exposing those conversations to the client. Only the polished deliverable is visible in the client portal.

AI quality checks catch technical issues — audio normalization problems, aspect ratio mismatches, black frames — before they reach the client, protecting your agency's reputation on high-stakes deliverables.

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Common Questions

Can we review multiple ad formats side by side?
Yes. Each video task supports multiple versions, so you can upload the 30-second, 15-second, and 6-second cuts under one task. Clients can compare versions and approve each independently.
How fast can clients start reviewing?
Clients receive a link and can start reviewing immediately — no account creation or software installation. The review page loads the video with adaptive streaming, so playback is smooth even on mobile devices.
Can we restrict who sees pre-release creative?
Yes. Share links support password protection, expiration dates, and download restrictions. You can also use visitor session tracking to see exactly who accessed the video and when.
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