Blog · 14 posts

Pre-production

Most rework starts before the shoot, in a brief nobody signed or a script that runs long. These posts cover the briefs, scripts, shot lists and schedules that keep the edit from paying for it.

Shoot plan with each video’s length: a 3-minute teaser, a 5-minute training module, a 90-second product film and a 30-second recap

Pre-production

How long should a corporate video be

A home page video, an event opener and a LinkedIn cut need different lengths. Rules of thumb for eight uses, a word count test before you promise a length, and how to say no when the client wants more in.

Samuel Silva · Oct 21, 2026 · 8 min read

Shoot plan with date, start, location, crew and pace at the top, and each block with its note, time and recording length

Pre-production

A location scouting checklist for a corporate video shoot

A tech scout checklist for shooting at a client's office: power and circuits, windows and ceiling lights, sound at shoot time, space, load-in and building rules, what to photograph and what to send the crew after.

Samuel Silva · Oct 16, 2026 · 8 min read

Script text with only the spoken lines, ready for the teleprompter, with the word count and estimated seconds

Pre-production

How to write a corporate video script people will actually listen to

How to write a corporate video script: open on what changed, back it with one proof, write for the ear and decide who says each line. With a before and after rewrite and how to get names and numbers confirmed.

Samuel Silva · Oct 12, 2026 · 7 min read

Teleprompter text being edited, with the word count and estimated seconds
Presenter screen with the elapsed and remaining time for the block

Pre-production

How many words per minute in a video script

A one-minute video script holds about 140 spoken words, but the speaker, the language and the silences move that number. A table from 15 seconds to 10 minutes, and how to time a script before the shoot.

Samuel Silva · Oct 8, 2026 · 8 min read

Video blocks for the shoot day with each video’s length and who is on camera in the Talent column
Meeting and calendar settings for the plan: Meet link, crew and client contact as guests

Pre-production

A call sheet template for a video shoot, with a filled example

A copy-ready call sheet for a video shoot: call times by person, address and parking, contacts, the day's schedule, what to bring and notes. A filled example for a one-day corporate shoot, and what to do when the day changes.

Samuel Silva · Oct 6, 2026 · 8 min read

Transcript tab searched for a word, with timecode and speaker on each matching paragraph

Pre-production

Customer testimonial video questions that get answers you can cut

Nineteen interview questions for a customer testimonial, built on before, problem, decision, after and recommendation. How to ask them so each answer works on its own, plus the pre-interview call and the release.

Samuel Silva · Oct 2, 2026 · 8 min read

Calendar of production plans, with the month’s shoot days listed on the left
Meeting and calendar settings for a plan: Meet link, crew and client contact as guests

Pre-production

A pre-production checklist for a video shoot, block by block

A copy-ready pre-production checklist for a video shoot: the approved script, the location, the people on camera, crew and gear, the day plan and the deliverables. What to confirm in each block and where to write it down.

Samuel Silva · Oct 1, 2026 · 8 min read

Videos in the shoot plan with each one’s length, talent and status
Recording pace for the shoot day: Optimistic 2×, Normal 2.5×, Realistic 3×, Conservative 4×

Pre-production

A shot list template for video shoots, with a filled example

A copy-ready shot list template for corporate and brand shoots: the columns worth keeping, a filled ten-shot example, how to order shots for the day, B-roll, must-haves and checking shots off on set.

Samuel Silva · Oct 1, 2026 · 9 min read

Google Docs script template with variables filled from the task, destination folder and file name pattern
Creating several tasks from a pasted list, with client, client deadline and internal deadline set for all of them

Pre-production

A one-page video brief template, with a filled example

A one-page video brief to fill in with the client before the script: what the video is for, where it runs, what it must include, who approves and how many rounds. Copy the table and see a filled example.

Samuel Silva · Sep 28, 2026 · 8 min read

Google Docs script template with destination folder and file name pattern

Pre-production

A two-column video script template, with a filled example

A two-column video script template for corporate and brand videos, with picture on the left and sound on the right. Copy it, see a filled 75-second example and work out how many words fit your target length.

Samuel Silva · Sep 28, 2026 · 10 min read

Gallery image with a circle drawn around one person
Gallery opened by the team, with the image grid and the Add photos and Open review buttons

Pre-production

A storyboard template for video, with a filled 60-second example

When a video needs a storyboard and when a script and shot list are enough, what goes in each frame, a template to copy, how many frames fit in 60 seconds and what the client's sign-off covers.

Samuel Silva · Sep 24, 2026 · 9 min read

Two-line subtitle over an event video, with the CC button on in the player
Global search finding a video by what was said in it, with the passage highlighted

Pre-production

How to make a training video: modules, scripts, captions and updates

Training videos are watched because people have to, checked by an expert and out of date within a year. How to split a course into modules, get the facts signed off, caption it and plan for the module that changes.

Samuel Silva · Sep 22, 2026 · 7 min read

Player showing the 9:16 delivery crop on a 16:9 frame, with the safe area and crop menu open
Creating several tasks from a pasted list, with client, deadlines and status set for all of them

Pre-production

How to build a video deliverables list before the shoot

A 60-second master turns into cutdowns, verticals, squares and subtitled files. How to build the deliverables list before the shoot, decide which cuts need their own approval and let the list set the quote and the schedule.

Samuel Silva · Sep 22, 2026 · 8 min read

The video’s task with its description, script, the shoot day it’s recorded on and the Attachments section, where the signed release goes

Pre-production

Video release form template: what to cover and when to get it signed

A video release covers image, voice, name and title, where the video runs, for how long and whether it can be cut down. When to collect it, minors and bystanders, and a plain-language template to adapt.

Samuel Silva · Sep 18, 2026 · 7 min read

Review, approval and delivery in one place.

Frame-accurate comments, versions stacked on the task, a client portal and AI Review, with unlimited users on every plan.

Start free trial
  • 15-day free trial
  • No credit card
  • Unlimited users
Client portal home with what is awaiting review

Your next production, all in one place.

Start 15-Day Free TrialSee the plans
  • No credit card
  • 15-day trial
  • Unlimited users