Blog

Practical writing on running video production, from the shoot plan to the client’s approval, by the team that builds RecReview.

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Comment on the frame with replies from two people

Approval of version 2 with who approved and when

Client review

How to handle conflicting feedback from multiple stakeholders

Why notes from several approvers clash, what to agree at kickoff and what to send when two stakeholders give conflicting feedback on the same video.

Samuel Silva · Oct 14, 2026 · 8 min read

Watch folders in the Mac app, each with its client, project, versioning mode and AI Review switch

Post-production

Media Encoder watch folders: set one up and let the render upload itself

How to set up a Media Encoder watch folder, where its files end up and how to chain a second folder that uploads the review copy as the next version.

Samuel Silva · Oct 14, 2026 · 7 min read

Open task with the time logged, each person’s hours, the deadlines and the phase

Running a studio

Time tracking for video editors, without hating the timer

End-of-day timesheets miss calls, exports and revisions. How editors and small post teams can time each task without it feeling like surveillance.

Samuel Silva · Oct 14, 2026 · 8 min read

Operator view of the teleprompter with the script, time elapsed and left, speed, timer and the notice field for the presenter

Teleprompter text settings: bold, alignment, text size and margin

On set

How to make employees comfortable on camera when they aren't actors

Most people in a corporate video have never been filmed. What to cover before the shoot, why their own words beat a script and notes that build confidence.

Samuel Silva · Oct 13, 2026 · 7 min read

Photo of a film set with a circle drawn around one crew member

Player with an arrow and a circle drawn over the speaker

Video feedback

How to annotate a video so the editor knows what to fix

When drawing on the frame helps and when it doesn't, how to annotate a video so the editor gets it, and what to write next to the drawing.

Samuel Silva · Oct 13, 2026 · 7 min read

Workflow settings with the Status, Phases and Blockers tabs and the board’s columns, from Backlog to Delivered

Automation preset menu with Video Production, Agency and Simple

Running a studio

How to build an in-house video team

When an in-house video team beats hiring a production company, who to hire first, how requests become briefed tasks and who signs off inside the company.

Samuel Silva · Oct 13, 2026 · 7 min read

Script text with only the spoken lines, ready for the teleprompter, with the word count and estimated seconds

Pre-production

How to write a corporate video script people will actually listen to

How to write a corporate video script: open on what changed, back it with one proof and write for the ear. Includes a before and after rewrite.

Samuel Silva · Oct 12, 2026 · 7 min read

Global search finding a video by what was said in it, with the passage highlighted

Comment on a range of the video, with the range marked on the timeline

Post-production

What is a paper edit? How to build the story from the transcript

A paper edit is the interview cut written from the transcript before anyone opens the timeline. How to build one for testimonials and brand documentaries.

Samuel Silva · Oct 12, 2026 · 7 min read

Comments per day in Metrics, from the client and the team, with how many are still open

Hours logged on the task against a 16-hour estimate, with each person’s share

Running a studio

Scope creep in video production: change request or new work?

A vertical cut, a Spanish version, one more interview. How to tell a change request from new work and what to send the client instead of a no.

Samuel Silva · Oct 12, 2026 · 8 min read

Watch folders in the Mac app, with a job’s exports folder on a RAID tied to its client and project

Search finding a task, with its client, project and code

Post-production

A video project folder structure you can copy for every job

A numbered video project folder structure to copy, plus the rules that keep a job findable: two verified card copies, no renaming and an archive step.

Samuel Silva · Oct 12, 2026 · 7 min read

Workspace automations grouped under Timer and Script, each rule with its trigger, its action and an on/off switch

Approval workflow permissions: which roles can approve internally, send to the client and request changes

Running a studio

How to write a video production SOP

A two-page video production SOP: stages and what done means in each, one owner per stage, the handoffs that break, what to automate and an outline to copy.

Samuel Silva · Oct 11, 2026 · 7 min read

Review player with comments and AI Review findings marked on the timeline

Client comment marked as resolved, with who resolved it and when

Post-production

How to get client notes onto a DaVinci Resolve timeline as markers

Three ways to import markers into DaVinci Resolve from client notes, and why they vanish or drift: start timecode, frame rate, special characters.

Samuel Silva · Oct 9, 2026 · 7 min read

Task activity history with the uploaded version, the send to the client and resolved comments

Running a studio

How long to keep raw footage, and the rest of a video job

How long to keep raw footage, project files, masters and releases, with a rule of thumb for each, where to store them, the 3-2-1 rule and what it costs.

Samuel Silva · Oct 9, 2026 · 8 min read

Recent activity on the link with who opened the video, when they last did and how many times

Client review

How to know if a client watched your video

What a view tells you and what it doesn't, why knowing who watched your video means asking for a name, and how to use that without being creepy.

Samuel Silva · Oct 9, 2026 · 7 min read

Home list of what needs attention, with the Will be late filter and videos projected to land a day after the promised date

Deadline health in Metrics: slack between internal and final deadlines, with tasks that have slack, are running out of it or have none left

Running a studio

How to tell a client a project is delayed

Tell the client the day your internal deadline slips. What the message needs, plus two email templates: for a delay that's yours and one that isn't.

Samuel Silva · Oct 9, 2026 · 8 min read

Subtitle over an event video, with the CC button on in the player

Subtitles and transcripts

Closed captions vs subtitles: what's the difference and what to deliver

Subtitles carry dialogue, closed captions add speakers and sounds, open captions are burned in. Which to deliver for social, web, YouTube and broadcast.

Samuel Silva · Oct 8, 2026 · 8 min read

Player with the 90% title-safe area and a 9:16 crop drawn over the video

Post-production

Lower thirds best practices: a checklist before the client spots the typo

Clients spot lower third mistakes first: a misspelled name, last year's job title. A checklist for names, titles, timing, title safe and phone screens.

Samuel Silva · Oct 8, 2026 · 7 min read