Blog

Practical writing on running video production, from the shoot plan to the client’s approval, by the team that builds RecReview.

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Teleprompter text being edited, with the word count and estimated seconds
Presenter screen with the elapsed and remaining time for the block

Pre-production

How many words per minute in a video script

A one-minute video script holds about 140 spoken words. A words per minute table from 15 seconds to 10 minutes, what moves it and how to time a script.

Samuel Silva · Oct 8, 2026 · 8 min read

Client portal Metrics tab with deliveries over time, minutes delivered and the client’s average review time

Running a studio

Monthly client report template for video production teams

A one-page monthly client report template for a recurring video client: what you delivered, what's waiting on whom and what you need next. With an example.

Samuel Silva · Oct 7, 2026 · 7 min read

Team capacity in Metrics: each person’s active tasks, next deadline and tasks that are overdue or with the client

Running a studio

How long does it take to edit a video? How to work it out

Rules of thumb run from 20 minutes to over 10 hours of editing per finished minute. What drives editing time and how to estimate a video stage by stage.

Samuel Silva · Oct 7, 2026 · 8 min read

Transcript searched for a word, with speaker and timecode on each result
Subtitle built from the transcript over the video in the player

Subtitles and transcripts

How to transcribe a video and check it before anyone else reads it

Manual, automatic or automatic with a human pass: when each fits, where automatic transcripts fail and what to check before the text becomes subtitles.

Samuel Silva · Oct 7, 2026 · 8 min read

Presenter screen with the script, the reading line arrow and the time elapsed and left in the block
Review player with the 9:16 crop and the 90% title-safe area drawn over a 16:9 frame

On set

How to film a talking head video at a client's office

The minimum setup to film a talking head video in a client's meeting room: background, framing, light, sound and a checklist before you roll.

Samuel Silva · Oct 7, 2026 · 7 min read

Video blocks for the shoot day with each video’s length and who is on camera in the Talent column
Meeting and calendar settings for the plan: Meet link, crew and client contact as guests

Pre-production

A call sheet template for a video shoot, with a filled example

A copy-ready call sheet template for a video shoot: call times, address, contacts, schedule and what to bring, with a filled one-day corporate example.

Samuel Silva · Oct 6, 2026 · 8 min read

Presenter screen with the script in large white text on black and the time elapsed and left in the block
Teleprompter text settings: bold, alignment, text size and margin

On set

How to write a teleprompter script

How to write a teleprompter script that reads cleanly: short lines, numbers as they're said, names spelled as they sound, a few marks, a before and after.

Samuel Silva · Oct 6, 2026 · 8 min read

Version 2 of the task showing 2:30, 1920×1080 and 29.97 fps, with version 1 below

Post-production

Video encoding best practices: which codec, container and bitrate to export

ProRes for the master, H.264 in MP4 for review and web. Codec versus container, how much bitrate is enough and the export settings behind rejected files.

Samuel Silva · Oct 6, 2026 · 6 min read

Review link settings with a password set and an expiry on November 14
Version 2 of the task with its length, resolution and frame rate, and the earlier version below

Client review

How to send large video files to clients without losing quality

Email stops at 25 MB and transfer links expire. Why review and delivery need different links, and how to make sure the client gets the file you exported.

Samuel Silva · Oct 5, 2026 · 7 min read

Form to request access to a private video, with name, email and message
Recent activity on the link with who opened the video and how many times

Running a studio

Should you give clients the raw footage?

Should you give raw footage to a client? Five ways to answer, what raw should mean, what never goes, and a clause you can copy into your proposal.

Samuel Silva · Oct 5, 2026 · 8 min read

Review player with the quality button showing the resolution that is playing
Client request about the logo clipped in the 9:16 version, marked resolved

Post-production

Video resolution standards: which resolution and aspect ratio to use

1920 x 1080, UHD or DCI 4K, 1080 x 1920 for vertical. The standard video resolutions and aspect ratios, and how to choose what to shoot and deliver.

Samuel Silva · Oct 5, 2026 · 6 min read

Task board grouped by blocker, with Client Review and Client Delivery columns
Contact roles switched on: only client managers approve and download the final delivery

Client review

How to design a video approval workflow

A video approval workflow sets who sees each cut, who only comments and who signs off, how long each step gets and what happens if something changes later.

Samuel Silva · Oct 4, 2026 · 6 min read

Task time with each person’s hours and how much of the estimate is used

Running a studio

How much to charge for video editing and production

Rate tables ignore your rent, your team and your clients' revision rounds. How to price video work from your own hours and costs, with a worked example.

Samuel Silva · Oct 3, 2026 · 7 min read

Comment on the frame with a drawing and the colorist's reply
Two versions side by side, each with a different grade

Post-production

LUT management for video teams, from the set to the final grade

LUT management for video teams: the difference between technical and creative LUTs, how to name, version and store them, and carry one look to the grade.

Samuel Silva · Oct 2, 2026 · 6 min read

Operator view watching two camera angles, with an audio level meter
Connected screen with a mirror button, plus the QR code and link to add another screen

On set

How to use a tablet as a teleprompter

How to use a tablet as a teleprompter on a corporate shoot: glass or no glass, screen size and distance, brightness, auto-lock and running several screens.

Samuel Silva · Oct 2, 2026 · 7 min read

Transcript tab searched for a word, with timecode and speaker on each matching paragraph

Pre-production

Customer testimonial video questions that get answers you can cut

Nineteen customer testimonial video questions, ordered from before to recommendation, and how to ask them so each answer works on its own.

Samuel Silva · Oct 2, 2026 · 8 min read

Subtitle being fixed in the player, with a character counter on each line

Subtitles and transcripts

How to make an SRT file, from the finished cut to a .srt that works

What goes inside an SRT file, a copy-ready example and three ways to make one: by hand, from Premiere or Resolve, or from a transcript. Then check it.

Samuel Silva · Oct 1, 2026 · 8 min read

Calendar of production plans, with the month’s shoot days listed on the left
Meeting and calendar settings for a plan: Meet link, crew and client contact as guests

Pre-production

A pre-production checklist for a video shoot, block by block

A pre-production checklist to copy for a video shoot: script, location, people on camera, crew and gear, day plan and deliverables, block by block.

Samuel Silva · Oct 1, 2026 · 8 min read

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